Content Creation Hacks: How to Quickly Produce Valuable Content

by Michael Stelzner
Do you create content for your business? Looking for an easier way to make your content work for you? With Nick Westergaard’s help, discover easy ways to create and repurpose your content. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner.Read the full article

The link economy in "Miracle on 34th Street"

Danny Sullivan made the connection: When Kris Kringle sends Macy's shoppers to Gimbels, he's doing what he does best and linking to the rest. Or as Mr. Macy puts it, "If we haven't got what a customer wants, we'll send him where he *can* get it." A true link economy! (Sorry the audio isn't synced correctly.) References: http://searchengineland.com/googles-news-experiments-and-read-state-issue-30242 (Danny Sullivan on "the Miracle On 34th Street approach to news") http://www.buzzmachine.com/2007/02/22/new-rule-cover-what-you-do-best-link-to-the-rest/ (Jeff Jarvis on "Do what you do best and link to the rest") http://www.youtube.com/watch?v=RIMB9Kx18hw (Jay Rosen on "The Ethic of the Link") http://johnkay.com/business/314 (And as a counterpoint, John Kay on "Christmas Movies and Bad Economics")