6 Ways to Optimize Your Instagram Account for eCommerce

Are you wondering how to align social media and business goals? Instagram has over 300 million monthly users—that’s 17% of the US adult population. Over half (57%) of these users access the site on a daily basis. Six of the seven top social media networks have engagement rates that stand at under 1%. Top brands on Instagram generate a per-follow engagement rate of 4.21%.Read the full article