AdWords targets SMS growth with new ‘click to message’ feature

26 May 2016 BY Jack Cooper Estimated reading time: 10 minutes, 18 seconds There’s an abundance of data and more and more research suggesting that marketers should not just be considering mobile-first strategies, but prioritising them too. This further confirms what we already know, that Google is continuing its pursuit of AdWords growth and appeal in the mobile marketing arena.Read the full article