The 5 strangest search terms in 2,000+ AdWords accounts

Over the past two years, my team and I have audited more than 2,000 AdWords accounts. While auditing all of those accounts, we saw a lot of search term reports. Some search terms were good, some were a waste of money and some… were simply strange. These search terms are a perfect example of how a poor keyword strategy can result in your ads showing up for unpredictable sear ...Read the full article