Plane porn: Inside United’s Instagram strategy

by Tanya Dua
Modern air travel is hell. But turns out, it can also be quite photogenic. When United Airlines first took flight on Instagram in 2013, it posted everything from photos of events and sponsorships to photos of its social media team and even glimpses of its Network Operations Center in Chicago. But after culling data over the past few years, the airlines’ social media team and ...Read the full article