The Public Relations Lesson We Learned When Pitching Our Story

by Douglas Karr
Years ago I wrote a post on the mechanics of how to write a pitch from my perspective as a publication. One of the last things I mention in the article is that it has to be relevant to our audience. I’m going to go a step further and say, with all the noise and crap pitches out there, that there’s an enormous opportunity for good PR to weed through the clutter and get on our publication.Read the full article