How UK gay mag Attitude is tackling ad blocking

Attitude, the U.K. gay lifestyle title, has been urging people with ad blocking software to disable it, or whitelist the site, for the last six months. Readers visiting the site who block ads will get a pop-up message that reads: “Attitude online operates on a business model that 100 percent of revenues come from online advertising and without those revenues we wouldn’t be able to continue.Read the full article