Why Doesn’t B2B Content Marketing Focus on Customer Experience?

Chances are, if you’ve had any sort of social media account for more than a couple months, than you have at one point or another been the recipient of an unsolicited message. Long lost classmates, ardent admirers, recently deposed kings looking for help with a back transfer—these messages can come in any shape or size from welcome surprise to unintelligible garbage.Read the full article