Google beats Apple to become world’s most valuable brand

by Mike O'brien
Since 2011, Google and Apple have been competing to be the most valuable, according to Millward Brown Digital’s annual report. This year, Google is back on top. For the last 11 years, Millward Brown Digital, the market research division of London agency WPP, has been analyzing financial and market data, in addition to interviews with customers, to determine the world’s most valuable brand.Read the full article