Industry Experts Discuss Why Brands Must Personalise the Customer Journey

Earlier this month, Hootsuite hosted two sold-out events in collaboration with Popimedia in South Africa. Entitled “Digital Transformation: Personalisation in the Age of Digital,” the one-day seminars were held in Cape Town and Johannesburg, and included speakers from Media24, Arc Worldwide, Eighty20, Upstream Advertising, Webfluential, NetFlorist, Popimedia, Arc, and Hootsuite.Read the full article