Is Bing Ads Ready for the #GoogleSummit Changes?

by Erin Sagin
There’s no doubt about it, Bing Ads and AdWords have a tenuous relationship. In some ways, they’re competitors, vying for marketers to pour more advertising dollars into their respective networks. Yet, they’re also partners of sorts, working together to shape the future of digital advertising. Lucky for SEMs, these ad management platforms have become increasingly similar throu ...Read the full article