Pinterest adds site, app retargeting to its ad-targeting options

At this point it’s almost becoming more newsworthy if a major digital platform does *not* let brands retarget people who check out their sites or mobile apps with ads on that platform. Which is another way of saying that’s now a possibility on Pinterest. By the end of this month, all advertisers will be able to target ads on Pinterest to people who visited a brand’s website, ...Read the full article