Google says keywords in the TLD part of your URL is ignored for ranking purposes

by Barry Schwartz
Google’s John Mueller confirmed yesterday in a Google Hangout that keyword rich TLDs, such as the new top-level-domains that have keywords in them like .LIVE, .NEWS, .ATTORNEY and so on, do not count for ranking purposes. John Mueller said Google completely ignores that for ranking purposes. He said this at the 12:45 minute mark into the hangout.Read the full article

English Google Webmaster Central office-hours hangout

Join us for a *Google Webmaster Central office hours hangout* :) Add your questions to this event page, this session is open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc. This is a Hangout on Air on Google+. It works best with a webcam + headset. You can find out more about Hangouts and how to participate at https://sites.google.com/site/webmasterhelpforum/en/office-hours Feel free to drop by - we welcome webmasters of all levels! If you would like to join this hangout live & in person, and haven't been able to get in recently, please leave a note here and we'll try to invite you a few minutes before we start.