Five ways to improve the retail customer journey online and in store

by Christopher Ratcliff
The Digital High Street 2020 Report calculates that more than £150bn of retail sales are now influenced by digital. The report further suggests that retailers whose services don’t meet customers’ expectations could lose more than £12bn a year. The Digital High Street Advisory Board announced in March 2015 a five-year strategy that sets out ambitions to connect town centres to ...Read the full article