Targeted Ads Can Miss Targets — But They Still Keep Coming

by Tom Grubisich
How “targeted” is targeted advertising? Let me take you on my recent not-quite-scientific investigation looking for answers. I started my recent quest after receiving a bombardment of misdirected display ads on my laptop for A1 U Store It facilities, including, in particular, the one on Watson Road in St. Louis. I live in Charleston, S.C., and have no plans to move to St. Louis.Read the full article