How Book of the Month Club Is Building a Vibrant Community on Instagram

by Lucy Hitz
Remember those Book of the Month Club advertisements you used to see as you flipped through your magazine? Well, Book of the Month Club has gone digital for the Instagram age, transforming into a subscription-based e-commerce book club offering a limited number of new books each month to members. Book of the Month Club is on an engagement growth rocket ship in 2016.Read the full article