Monday Catch-up: Personalization, Email Newsletters and the Future of Email Marketing

Good Monday morning marketers! Let’s get right back to it with a few useful news items. Study sees personalization ‘going mainstream,’ getting results “When it comes to targeted marketing, businesses of all sizes are keying in on personalization,” says BizReport, citing a study that found that 85% of brands are using some form of personalization.Read the full article