Uninformed dissent

by Seth Godin
"I'm not sure what it is, but I'm against it." It's a mistake to believe that people know all the facts before they decide. In fact, most of the time, we decide and then figure out if we need to get some facts to justify our instinct. There are two common causes of uninformed dissent: The first is a person who fears change, or is quite happy with the status quo. He doe ...Read the full article