How Rooster Teeth gets 135,000 people to pay for gaming and comedy content

People are willing to pay for content they’re passionate about. Case in point: Rooster Teeth, an Austin-based digital network and studio, which has built a subscription service that now has 135,000 members paying $5 per month for the company’s gaming and comedy content. Rooster Teeth’s subscription service offers plenty of perks for fans who have followed the online video creators since 2003.Read the full article