Survey: 42% of US consumers will use Amazon.com as primary holiday shopping destination

by Matt Mcgee
It’s no secret that Americans do a lot of holiday shopping on Amazon.com, but new data put a number on just how popular the e-commerce giant is among US consumers. According to a new survey from cross-channel marketing platform Signal, about 42 percent of US online shoppers will make Amazon.com their primary holiday gift destination in 2016.Read the full article