How to Promote Your Book (Even When You Have No Time): Fauzia Burke on Marketing Smarts [Podcast]

If you're in marketing and PR, chances are good you've considered writing a book. But have you thought about how you'd promote yourself as an author? Naturally, you have plenty of transferable skills and insights from the work you do for your company or your clients. On the other hand, those obligations might prevent you from putting in the time to build your own brand as an author.Read the full article