What Are UTM Codes and How Do You Use Them

by Michael Kwan
As you make your way around the web, particularly in the context of Internet marketing, you’ll likely encounter UTM codes as part of certain tracking URLs. They’re used extensively by all sorts of Internet marketers and major corporations. It’s part of how the Amazon Associates program works, for example, and how they’re able to attribute the referred sales to your affiliate account.Read the full article