3 Keys to Great Content Marketing Design, According to The New York Times

Rachel Gogel is not a fan of the term visual storytelling. To her, it doesn’t capture the unique challenges designers face when telling a brand’s story. Gogel, the creative director for The New York Times’ T Brand Studio is, of course, an expert visual storyteller herself, helping companies tell their stories through native advertisements. “As people, we are storytellers,” she explained.Read the full article