Google’s new My Activity and Ads Personalization seek to make ads better, provide more user control

by Greg Sterling
Roughly a year ago Google introduced “My Account,” a centralized privacy and security center where people could manage their data and information used by Google. Yesterday the company began a global rollout of a new panel within My Account, called My Activity. My Activity extends the mission of My Account and gives users a more holistic view of their search and browsing histories.Read the full article