Day in the Life: Hulu’s social media manager talks building a fan base and Facebook Live

Pearl and a super fan. Hulu might not have the deepest pockets for churning out originals or the reach of its competitors, but what it lacks it makes up in fans’ passion. “We have the benefit of having what they want and what they want to talk about, so we get to play in that ‘super fan’ space,” Lindsey Pearl, Hulu’s social media senior manager, told Digiday about the service’s ...Read the full article