Snapchat usage soars, attracting parents and weirding out teens

When parents make it to Snapchat, so do marketers — or is it the other way around? The Wall Street Journal shares new data about the popularity of the social network, indicating that it’s starting to creep into the older generation. Teens are finding the move quite “bizarre.” Alas, that’s exactly what’s happening, as the Wall Street Journal chart below indicates: comScore’s ...Read the full article