The 10+ biggest things to happen in PPC so far in 2016

by Ginny Marvin
Paid search in 2016 might have started uneventfully, but that did not last. Beginning in February, there was a rush of announcements that culminated at the Google Performance Summit on May 24. Those announcements will shape much of what search marketers will be working on in the second half of the year.Read the full article