Is Google AMP a ranking signal?

by Christopher Ratcliff
So I’ve been working my backside off trying to implement Google’s Accelerated Pages, with limited amounts of success and bucket-loads of frustration and I’ve come to the point now where I have to ask… is it all really worth it? Before we get to the wider picture of why AMP is so important, and why ultimately you probably do need to implement the thing.Read the full article