‘People have shown up for the party’: How the Lad Bible uses Facebook Live

Few publishers can match the reach that Lad Bible has on Facebook. Now, it’s leveraging its 13 million fans to rack up big numbers on Facebook Live. Parent group 65twenty has been experimenting with live video for the last couple of months across its portfolio of brands. Now, it plans to increase output to four a week and put in place a dedicated live video team in addition to ...Read the full article