Google testing ratings percentage instead of yellow ratings stars in text ads

by Ginny Marvin
Google has long featured star ratings in search ads and organic listings. In a new test, the eye-catching yellow stars and rating number are replaced by a percentage of positive ratings. The desktop search results was sent to Search Engine Land by Peter Lavelle, digital marketer for Pure Fx in the UK. Notice the stars are replaced with “94% positive rating”.Read the full article