5 Incredible Moments From #DEWcision 2016, Which Really Got Out of Hand

In 1946, two brothers from Tennessee concocted a lemony drink to mix with their whiskey. They designed a label with a hillbilly mascot, and dubbed it what those “hillbillies” called their local moonshine—a Mountain Dew. Fast forward 70 years, and most of Mountain Dew’s original history has been painted over to attract a “younger, outdoorsy generation.Read the full article

DEWggro Crag 2016