How to Use Email Marketing Automation, Without Turning Your Subscribers Off

by Miranda Paquet
I know — it’s scary at first. Your customer relationships mean everything to your business, and you don’t want to damage your relationships with impersonal, automated messages. Unfortunately, that’s what a lot of businesses send when they start using email marketing automation. You want to save time, but never at the expense of turning your customers off with dull, lifeless me ...Read the full article