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Can we overcome the tension between programmatic and creativity?
by David Moth
On the face of it, programmatic advertising and creativity would appear to make strange bedfellows. The use of an automated, algorithmic
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July 14, 2016 9:15am
by David Moth at
About the author
Deputy Editor @Econsultancy. PFA Player of the Year 2010/11. Once retweeted by Prince. Views my own.
349 posts by David Moth
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