6 Ways You’re Failing at Twitter

Twitter can feel like one giant red button. Push it at the wrong moment and you can destroy your brand in seconds. You may think that as long as you aren’t logging on after a few glasses of wine and rage tweeting at your competitors, you stand a pretty good chance of success, right? Wrong. Twitter is such an intrinsically viral medium, if you make a mistake, your folly spreads like wildfire.Read the full article