Earned, Paid & Owned Media for Hotels

Earned, paid, & owned media? Getting into the digital space can be confusing. You know that you need to be there, but there are so many places you need to be. Which will be the best for your bottom line? Which one has the best lifetime value? It’s Facebook! ..no, wait, its email marketing! Is it the website, or could it be PPC? Don’t have a panic attack just yet! T ...Read the full article