How Banners Can Trigger Interactions & Improve Conversions

by Ann Smarty
There is no denying the fact that banner ads can be a bit tricky. The average click-through rates are decreasing year by year and it’s getting harder to get people’s attention. However, clicks are not the only thing banners are good for. According to a study by Mediative, clicks are not the only benefit of display adverti ...Read the full article