3 Ways to Use Real-Time Surveys to Boost Your Brand’s Social Game

When social media got its start, mobile apps were in their infancy. Facebook didn’t release its first app until 2010 — three years after the iPhone’s debut. But in the six years since, social has largely ditched the desktop. Snapchat, YikYak, and Confide are entirely mobile. More than half of Facebook’s users are now mobile-only, and mobile claims 86 percent of Twitter users’ time on the site.Read the full article

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