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qz.com - 28 readers - Content is king.
wired.com - 12 readers - Now it's trying to help advertisers realize that too.
adweek.com - 12 readers - Closed captioning will now be brought to you by Facebook. Starting today, the Menlo Park-based company will begin offering two lines of automated captions in branded videos for free. The addition could be a new way for marketers to still use the silent autoplay feature while getting more messaging across.