How to Talk to Pretty Much Anyone About Social Media Marketing

What do you say when someone asks you, “What do you do?” However, for social media marketers, “What do you do?” isn’t a softball question at all. Let’s be honest: the vast majority of people are still pretty bewildered by social media marketing. Unlike finance, engineering, sales, law, medicine, and so on, it’s an incredibly new (and ever-changing) industry.Read the full article