How to Use Storytelling to Spark Audience Attention

This is a from Jordie van Rijn, an Email Marketing Consultant with substantial experience in email marketing and marketing automation. He works for Email Monday. In this post, Jordie talks us through how you should use storytelling to spark audience attention. Jordie doesn’t blog for us on a regular basis but is a friend of State of Digital.Read the full article

Close to Home | It Can Wait

In Close to Home, we are introduced to six characters on a perfectly average day. Their lives are then irrevocably changed by the devastating consequences of a seemingly innocent glance at a phone while driving. No post is worth a life. It Can Wait.

  • New York Times Readies Ad-Free Digital Subscription Model - 2 readers - New York Times Co. Chief Executive Mark Thompson confirmed plans to launch an advertising-free digital access option that would cost consumers more than a standard subscription, in response to the rising adoption of software that lets readers block ads.