This Week in Content Marketing: U.S. Olympic Committee Makes Huge Social Media Faux Pas

by Joe Pulizzi
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this week’s episode, Robert and I discuss how Cisco Systems’ recent staffing surge fits into its ongoing journey toward content marketing self-discovery. Next, we explore how B2C brands are focusing on “micro-moments,” and relay our concerns about brands that mistakenly beli ...Read the full article


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