Back-to-School Is the Second-Biggest Retail Holiday. Are You Ready? [INFOGRAPHIC]

by Lucy Hitz
“Back to school” is the second-biggest retail holiday in the U.S. This year, it’s expected to rake in $828 BILLION! But e-commerce brands are still trying to figure out the magic recipe for generating awareness and sales in such a crowded field on social. This digital infographic guide, care of The Shelf, can help.Read the full article