Survey: Local search marketing top channel for SMBs but large number not tracking ROI

by Greg Sterling
A recent survey found local search is the most popular form of online marketing for US small businesses (SMBs). In this context “local search” includes SEO and PPC. Non-local SEO and PPC are also broken out separately. Source: RevLocal, July 2016 (n=602 US SMBs) The survey was conducted by digital agency RevLocal in July among roughly 600 SMBs.Read the full article