How Tweaking Your Microcopy Can Instantly Boost Your Conversions

So you want to boost your conversions. You’re probably thinking of your headlines, your layout, your copy. You know, the big conversion generating stuff. Maybe you want to try a more attention-grabbing headline, maybe you want to rearrange your layout to follow user eye movement patterns. Focusing on the big stuff is good. The big stuff is important. But don’t overlook the small stuff.Read the full article