Revealing the Mystery Behind Open-Ended Questions in Sales

by Susan Solovic
To reveal why your open-ended questions in sales are more important than any of your spot-on answers, let me relate a conversation I recently had. A young couple was telling me about their new car buying experience. Her Nissan Cube had been totaled in an accident (fortunately no one was hurt) and she wanted a replacement that offered an interior somewhat like the Cube’s.Read the full article