Why Micro-Influencers Increase Sales and How To Find Them

‘Micro-influencer’ seems to be the buzzword of the day, with influencer marketing growing ever more popular with industry professionals. As campaigns with bloggers, YouTubers, and Instagram personalities become more prevalent, more research and insight into this type of marketing is popping up on the web, and the idea of an online influencer is becoming more defined and deconstructed.Read the full article