Bing Ads Editor now supports custom ad copy for native ads on MSN.com

by Ginny Marvin
Bing’s latest version of its desktop editor tool, Bing Ads Editor 11.2, supports custom copy development for native ads. Instead of creating one ad to be served in search and native ad placements, advertisers can now create ads specific to native placements on MSN.com in bulk using the tool. “Native ads perform better when they explain benefits and entice users to read more a ...Read the full article