Deep linker Branch launches ‘full stack’ tools for web-to-app and email-to-app

Deep links are links between mobile web sites or mobile email, on the one hand, and apps. Unlike web links, linking to or from an app is not a simple thing, since apps work differently than sites or emails. Today, Palo Alto, California-based Branch is releasing new products that it says are the first to provide “full-stack” solutions for deep linking from a mobile site to an ...Read the full article