Rio 2016: Usain Bolt, Michael Phelps, Coca-Cola Dominated Social Chatter

by Justin Lafferty
Two of the biggest stories throughout the 2016 Summer Olympic Games were the dominating performances of American swimmer Michael Phelps and Jamaican sprinter Usain Bolt. According to Brandwatch, they accounted for nearly one-half of athlete-based discussion on social media. Data provided to SocialTimes by Brandwatch shows that, among top athletes at the Games, 25 percent of ...Read the full article