5 Lessons Brands Can Learn From Gawker

by Joe Lazauskas
On Monday, Gawker published its last story. It was the media world’s favorite blog, and its shutdown inspired hundreds of thinkpieces. I wrote my own brief memoriam here. But since I cover content marketing for a living, I couldn’t help but contemplate what lessons brands can learn from the site that we loved to hate yet still visited every day.Read the full article